# FOUNRA

> FOUNRA builds AI-ready websites for local service businesses — plumbers, electricians, HVAC technicians, roofers, and other trades. The goal is simple: when someone asks ChatGPT, Perplexity, Google AI, or any AI assistant for a local service recommendation, your business gets named.

FOUNRA is not a general web design agency. Every site FOUNRA builds is structured specifically for AI crawlers — with JSON-LD schema markup, FAQ schema, LocalBusiness schema, correct NAP (name, address, phone) consistency, fast load times, and crawlable plain-text content. These are the technical signals AI systems use to decide which businesses to recommend.

## What FOUNRA Does

FOUNRA rebuilds or builds from scratch the websites of local service businesses using the exact technical infrastructure that AI assistants require to recommend a business by name. This includes:

- Full website build with AI-optimised structure and copy
- JSON-LD structured data (LocalBusiness, Service, FAQPage, Article schemas)
- Google Business Profile checklist and setup guidance
- NAP consistency audit across site and directories
- Page speed optimisation (Core Web Vitals)
- llms.txt file for direct AI crawler access
- Optional: monthly blog content (4 posts/month) written for the client's trade and service area

## Pricing

**Option 1 — Setup + Monthly Maintenance**
$1,500 one-time setup fee + $149/month
Includes: full website build, AI schema, hosting, schema kept current as AI platforms evolve, business information updates, priority support.
No payment until the client has seen and approved the finished site.

**Option 2 — Full Ownership (One-Time)**
$3,500 one-time payment, no monthly fee.
Includes: full website build, AI schema, full code ownership. Client hosts the site themselves.

**Blog Add-On**
$299/month — 4 blog posts per month written for the client's trade and service area. Each post includes FAQ schema, internal linking, and is structured for AI citation. Available as an add-on to either main option.

## Key Pages

- Homepage: https://founra.com/
- Services: https://founra.com/services
- Pricing: https://founra.com/pricing
- Case Studies: https://founra.com/case-studies
- Blog: https://founra.com/blog
- Blog Add-On Service: https://founra.com/blog-add-on
- Get Started (intake form): https://founra.com/get-started
- About: https://founra.com/about

## Blog Posts

The FOUNRA blog covers AI visibility, local SEO, structured data, and website strategy for local service businesses. All posts are written for trades (plumbers, electricians, HVAC, roofers) and include FAQ schema.

- https://founra.com/blog/why-chatgpt-recommends-some-local-businesses — Why ChatGPT Recommends Some Local Businesses and Ignores Others
- https://founra.com/blog/how-to-get-local-service-business-into-google-ai-overview — How to Get Your Local Service Business Into Google's AI Overview
- https://founra.com/blog/how-long-does-it-take-for-ai-to-find-your-business — How Long Does It Actually Take for AI to Find Your Business?
- https://founra.com/blog/google-business-profile-ai-recommendations — Why Your Google Business Profile Matters More Than Your Website for AI Recommendations
- https://founra.com/blog/ai-crawl-speeds-changing-local-businesses — How AI Crawl Speeds Are Changing and What It Means for Local Businesses
- https://founra.com/blog/what-is-schema-markup-for-plumbers — What Is Schema Markup and Why Does It Matter for a Plumber?
- https://founra.com/blog/what-is-an-ai-ready-website — What Is an AI-Ready Website?
- https://founra.com/blog/what-is-json-ld-schema-local-businesses — What Is JSON-LD Schema and How Does It Help Local Businesses?
- https://founra.com/blog/why-page-speed-matters-for-ai-recommendations — Why Page Speed Matters for AI Recommendations
- https://founra.com/blog/what-is-google-business-profile-local-businesses — What Is a Google Business Profile and Why Does It Matter for AI Recommendations?
- https://founra.com/blog/why-a-blog-is-the-difference-between-found-and-recommended-by-ai — Why a Blog Is the Difference Between Being Found by AI and Being Recommended by AI
- https://founra.com/blog/does-blogging-still-work-2026-local-businesses — Does Blogging Still Work in 2026 for Local Businesses?

## Who FOUNRA Is For

Local service businesses in the UK, Ireland, US, Canada, and Australia that rely on local customers finding them online. Primarily: plumbers, electricians, HVAC technicians, roofers, builders, landscapers, and other trades. Businesses that currently have no website, an outdated website, or a website that is invisible to AI assistants.

## Contact

Website: https://founra.com
Get started: https://founra.com/get-started
Email: hello@founra.com

## Optional: Full Content

For the full content of any page or blog post, visit the URL directly. All pages are crawlable and contain structured data in JSON-LD format. The sitemap is at https://founra.com/sitemap.xml.